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Kirk Coburn: Entrepreneurship

The Ultra-Running Guide to being an Entrepreneur

The race is known as Bandera, A Trail Run of Rugged and Brutal Beauty where everything Cuts,...

Dear Emily Post, what is a CMO?

The Chief Outsider is a big fan of Arrested Development (and their version of Public Relations...

The Art of the Business Plan, Part I

I also believe that a good entrepreneur and CMO must be able to write one of these. You must be...

Garage Sale Marketing: Target Market

Well, let me be honest here, we gave this NO thought, but the CMO did do onsite research during...

Why WeNotWork'ing in Energy

What can we learn from the troubled IPO of WeWork as an energy entrepreneur and investor? 

Managing Cash Flow As an Energy Technology Startup

One wrong assumption later, I was f**cked and used credit cards with 17.99% APR to manage...

A PetroCity's Battle Cry

My family moved to Texas in 1821 to settle the promised land granted to them by the Mexican...

7 Signs You Should Look for (Corporate) Venture Capital Investors Instead of Bootstrapping

One decision that you have to make is whether your primary funding strategy should be...

What You Need to Know About The Federal “CARES Act” Bailout Plan

You may not receive nor elect to take any of the money being made available. However, you and I...