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Kirk Coburn: Funding

The Ultra-Running Guide to being an Entrepreneur

The race is known as Bandera, A Trail Run of Rugged and Brutal Beauty where everything Cuts,...

Dear Emily Post, what is a CMO?

The Chief Outsider is a big fan of Arrested Development (and their version of Public Relations...

The Art of the Business Plan, Part I

I also believe that a good entrepreneur and CMO must be able to write one of these. You must be...

The Big Bertha Myth

Welcome to 2011! As I sit in the freezing cold, I crave being on the golf course. It occurred to...

Getting your Startup to the Greek

I want to help you avoid one of the, if not the, most important lessons of a new venture:...

Strategic Pricing Exercise with Wild Turkey

My father was an entrepreneur and executive that built an IT services enterprise. He drove a...

Garage Sale Marketing: Target Market

Well, let me be honest here, we gave this NO thought, but the CMO did do onsite research during...

Why WeNotWork'ing in Energy

What can we learn from the troubled IPO of WeWork as an energy entrepreneur and investor?